Trust is a rare commodity. Influencer marketing can assist you build trust with customers. Reach out to our team to assist you in strategising campaigns, searching for the right influencers, managing negotiations, managing contracts, tracking content, benchmarking and reporting
The Huawei campaign’s objective was to promote HUAWEI Mobile Services (HMS) and its products. Each influencer was used to promote specific products, educate and drive engagement on both their Instagram and Twitter platforms.
South Africa’s top celebrated influencers were selected to tell their stories about who they are and where they’ve come from while introducing the brand to their loyal followers. The brief was for the influencers to create content and how they live #Smarter with Lenovo their devices. The campaign’s first iteration was so successful that it continued quarter on quarter. Creators: Thato Rampedi & J’Something
Looking for Mjolo, sponsored by MrD Food, is a speed dating series with a cast of 4 gentlemen and 4 ladies. The brand integrated itself naturally into the content and aligned with the already existing hype of the series. The content trended on YouTube, was reacted too by SA’s best YouTube talented, started conversations on social media and the entire integration was developed by the creator and the Special Effects Media team
Canon Collective is a place for inspiration, skills development and a group to help audiences stay inspired and develop creatively. The aim of the content shared is to empower audiences with new skills, set exciting challenges and answer hard-hitting questions about the art of photography, while celebrating local talent. Special Effects Media worked with the brand, agency and talent to create a collaboration that has continued over a year long. Creators in the first few editions: Kierran Allen, Matthew Kanniah, Joshua Ryan Rubin, Thato Rampedi, Khalipha Nwabisa, Senzelwe Mthembu, Phill Magakoe, Saaleha Idrees Bamjee (to name a few)